Public Relations activity or PR activity is all about strategic communication process in order to build mutually beneficial relationships between organizations and their members or clients. PR activity can also be defined as the practice of managing communication between an organization and its members or clients. Genesis Advertising, the premium advertising in Pune conducts PR activity for many companies and this service includes Advertising, ideas for Corporate Philanthropy projects promotion, Corporate Sponsorship, Fund Raising activities, External communications, Internal communication, Publicity and Special Event management etc.