Brand Bakhar

Every week, our Director, Mr. Sanjay Satalkar, contributes engaging articles on fascinating brand stories of leading international and Indian brands to Prabhat, a renowned newspaper with a legacy of over 90+ years. These articles have consistently enjoyed immense popularity among its readers.

We are delighted to share these brand stories with you, originally penned in Marathi, along with their English translations so that you can always stay connected with these insightful narratives.

Adidas and Puma

Two rival brands that came to dominate the sports field were born in the small German town of Herzogenaurach, Bavaria. Two brothers—Adolf “Adi” Dassler and Rudolf Dassler—laid the foundation for two of the world’s biggest sportswear brands, Adidas and Puma.

The Story of Da Milano

Da Milano is the story of one family’s dream that gave birth to one of India’s most popular affordable luxury leather brands. The journey began in 1989, when Delhi-based businessman Surinder Malik, along with his sons Sahil and Salil, entered the leather business. Initially, they focused on leather exports.

Rado

Rado’s story is truly unique. It begins in 1917, in a small Swiss village called Lengnau. Three brothers – Fritz, Ernst, and Werner Schlup – started a tiny workshop from their parents’ home. It was called

The journey wasn’t easy. Competition was tough since many famous brands were already in the market.

Nataraj–Apsara

If we try to recall the very first memory of school, the first thing that comes to mind is the pencil in our hand. Most often, it was the red-and-black striped Nataraj pencil, and sometimes the glossy, dark-writing Apsara pencil.

Zoho

Recently, one name suddenly became the talk of the town — ‘Arattai’. A simple, local-sounding name… but the story behind it is anything but simple. Within just a few weeks, this app broke new records of popularity across India.

Parachute

There may not be a single home in India that does not have a blue bottle of Parachute Coconut Oil sitting on a shelf. The journey of this iconic brand is not just a tale of a product, but a story of transformation of how a simple…

Harley-Davidson

Harley-Davidson is one of the most iconic motorcycle companies in the world. Its journey began in 1903 in Milwaukee, Wisconsin, USA. William S. Harley and Arthur Davidson built their first motorcycle in a small workshop, joined by Arthur’s brothers, Walter and William Davidson.

Mokobara

These days, we often hear about the “New India.” The country is progressing rapidly, and the new generation of Indian entrepreneurs thinks differently. They dream of building brands from India for the world — “Made here, sold everywhere.” This was the same dream that inspired …

NVIDIA

In the 1960s, in a small town called Tainan in Taiwan, a boy named Jensen Huang was born. His childhood was spent in very humble surroundings — his father was a schoolteacher and his mother a homemaker. Both valued education deeply, but financial conditions…

Veeba

Sometimes, the biggest dreams are born from the smallest ideas. The story of Veeba Foods is one such example. In a modest neighbourhood near Delhi lived a young man named Viraj Bahl, who dreamt of bringing delicious yet..

Atomberg 

Almost every home in India has a ceiling fan. But no one ever imagined that such a simple device could be reinvented. In 2012, two young IIT Bombay graduates  Manoj Meena and Sibabrata Das  noticed what everyone else had ignored.

IndiGo

In 2005, India had plenty of airlines, but chaos and mismanagement were everywhere. Passengers were shown glamour, but flights never departed on time. Air travel was still considered a luxury, not a convenient …

Havells

When most people look at the Havells brand, they assume it has always been a global company. Today it truly is, but do you know its humble origin? Havelliram Gandhi, a small electrical trader in Delhi, decided to name his products after himself—thus the brand “Havells” was born.

Rolex

In 1881, in the quiet German town of Kulmbach, Hans Otto Wilsdorf was born. No one imagined that this little boy would one day change the world’s perception of timekeeping. At a very young age, Hans lost both his parents — first his mother, and soon after, his father.

Manyavar

The journey that began in the narrow lanes of A.C. Market in Kolkata has today reached a global celebration-wear empire. The story of Manyavar is not just a business story; it is a story of vision, hard work, culture, and constant self-reinvention.

Rolls-Royce

It was a freezing winter morning in 1863. In a small village called Alwalton in England, a boy was born. His name was Henry Royce. His family’s condition was extremely difficult. It seemed as if the world had nothing to give him.

iD Fresh Foods

Some brands are not born out of big ideas or big money. Some brands grow out of struggle, necessity, and honest intent. iD Fresh Foods is one such story. It is a story of hunger, hard work, and a deep commitment to preserving “freshness.”

Canva

Big brands are not built in a single day. They take shape slowly—through experience, mistakes, failures, and the courage to stand up again. Canva’s story is exactly like this. Today, it is difficult to imagine the internet without Canva.

Yoga Bar

“If you want to do great work, you must truly love what you do.” For Suhasini Sampat, this line was not just a good thought but a life mantra that shaped her journey.

McDonald’s

The story of McDonald’s is not just the story of a fast-food brand. It is the story of an idea born from simplicity, the courage to take tough decisions, and how the boldness to “think big” can change a life.

Rebel Foods

If you have ever ordered food from Zomato or Swiggy, chances are that you have ordered something from brands like Faasos, Behrouz Biryani, or Oven Story Pizza.

Continental Coffee

At a time when India’s economy was opening up and most Indian companies were satisfied with exporting only raw materials, one entrepreneur was dreaming differently.

Thums Up

Some brands are created through careful planning, while others are born out of circumstances. But Thums Up was born out of a massive upheaval—and later turned into a storm.

Louis Vuitton

The moment we hear the name Louis Vuitton, a clear image forms in our mind—expensive bags, luxurious showrooms, world-famous celebrities, fashion shows, and a brand that represents wealth.

Urban Company

The story of Urban Company is not just the story of a startup, but the story of a big idea born from the small, everyday problems in our lives. Today, we order food, book cabs, and shop online through our mobile phones.